Faith-Based Platform Pricing
Run Your Coaching Network.
Keep What You Earn.
The operating system for faith-based coaching agencies and networks — and the solo coach ready to scale. Built-in AI, inbox management, booking, video, and community in one platform. Replace $200–$900/month of tools.
Cancel anytime
No surprise fees
Stripe-secured checkout
Faith-safe content policy
Praylum replaces all of this:
Zoom ($15-20/mo)
Calendly ($12-20/mo)
Email Marketing ($29-99/mo)
Course Platform ($89-199/mo)
Community Tool ($79-119/mo)
AI Tools ($20-80/mo)
GoHighLevel ($97-297/mo)
Kajabi ($149-499/mo)
Total: $200-$900/month
One Praylum plan. One login. Everything built in.
For Coaches
Build your practice. Let Aether handle the rest.
Starter
Launch your channel and start earning — free.
$0/month
Keep 75% of every sale
- Video hostingUpload and host your coaching videos with Cloudflare Stream. No storage limits on the free plan.
- Community accessYour own branded community space where clients and followers can connect, post, and engage.
- Basic booking pageA public page where clients can book sessions with you directly.
- Selah inboxA relationship-first inbox for meaningful conversations with your audience — not a generic email tool.
- 75% revenue shareYou keep 75% of every sale made through the platform. Praylum takes 25%.
Most Popular
14-Day Free Test-Drive
Pro
For coaches ready to replace their tool stack.
$79/month
Keep 82% of every sale
Most coaches save $150-$300/month vs their current tool stack.
Start Free Test-Drive →
14 days free · then $79/mo · cancel anytime
- Everything in StarterIncludes all features from the Starter plan.
- Live streamingGo live to your audience directly on Praylum. No third-party tools needed.
- Email marketingSend campaigns and automated sequences to your subscriber list with open and click tracking.
- Programs & coursesBuild structured coaching programs, courses, and curriculum your clients can work through.
- Amplify promotionSelf-serve promotion tool that puts your content in front of new audiences on the platform.
- Aether AI agents20+ autonomous AI agents that handle content creation, follow-ups, session analysis, and more — running in the background while you coach.
- Rooms (video sessions)Built-in WebRTC video conferencing for coaching sessions. No Zoom needed.
- 82% revenue shareYou keep 82% of every sale. Praylum takes 18%.
14-Day Free Test-Drive
Premium
For scaling 6-figure coaching businesses.
$149/month
Keep 90% of every sale
14 days free · then $149/mo · cancel anytime
- Everything in ProIncludes all features from the Pro plan.
- Session IntelligenceAI that analyzes your coaching sessions in real time — tracking talk ratios, key moments, breakthroughs, and coaching quality scores.
- Kingdom IntelligenceA faith-aligned business dashboard that measures your coaching practice across 5 spiritual and business dimensions: calling, stewardship, impact, growth, and community.
- Voice receptionistAn AI-powered phone receptionist that answers calls, qualifies leads, and books sessions automatically.
- Advanced Aether agentsUnlocks the full suite of 20+ Aether agents including autonomous outreach, client retention, content generation, and referral engines.
- Priority supportFaster response times and dedicated support from the Praylum team.
- 90% revenue shareYou keep 90% of every sale. Praylum takes 10% — the highest share on the platform.
On a $997 coaching program:
Typical platform (30% cut): you keep $698
Praylum Premium (10% cut): you keep $897
That's $199 more per client — back into your household or ministry.
✓ 30-Day Money-Back Guarantee
If Praylum isn't the right home for your coaching within 30 days of your first payment, we'll refund you in full. No questions asked. We want to be good stewards of your time and investment.
For Agencies & Networks
Manage multiple coaches, one unified inbox, and AI that escalates before clients fall through the cracks.
Most Popular
Agency Pro
For growing agencies scaling their roster.
$497/month
Flat fee
Need more coaches? +$20/seat/mo
- Full agency dashboard + Selah InboxFull agency dashboard, coach portfolio management, revenue tracking, and Selah Inbox access for all managed coaches.
- Up to 5 coaches managedManage up to 5 coaches under your agency. Each coach gets their full Praylum account. Add more at $20/coach/mo.
- 1,000 Aether credits/moCredits power your AI agents. 1,000 credits runs approximately 200 email drafts, 50 session analyses, or 100 content generations per month.
- AI inbox triageAether automatically classifies every incoming Selah message by intent, urgency, and risk — so your team reviews what matters, not everything.
- Autonomous Selah AgentAether drafts replies on behalf of your coaches and holds them for your approval before sending. Your coaches' voices, your agency's oversight.
- Weekly coach digestA weekly email summarizing inbox activity, unread threads, and action items for each coach you manage.
- Coach BroadcastsSend up to 2 broadcasts per week to your coaches. Soft warning at 3rd send. Max 1 per day.
- 48-hour escalation alertsIf a high-priority thread goes unanswered for 48 hours, your agency gets an automatic alert so nothing falls through the cracks.
- Bulk Aether actionsTrigger AI agent tasks across all your managed coaches at once — generate this week's emails for 5 coaches in one click.
- Priority supportFaster response times and dedicated support from the Praylum team.
- +$20/coach/mo beyond 5Need to manage more than 5 coaches? Add additional seats at $20 per coach per month.
Enterprise
Agency Elite
For established agencies running at scale.
$997/month
Flat fee
Need more coaches? +$20/seat/mo
- Everything in Agency ProIncludes all features from the Agency Pro plan.
- Up to 10 coaches managedManage up to 10 coaches under your agency umbrella. Add more at $20/coach/mo.
- 3,000 Aether credits/mo3,000 credits runs approximately 600 email drafts, 150 session analyses, or 300 content generations per month across all your coaches.
- Autonomous Selah Agent (auto-send)Aether sends replies on behalf of coaches automatically when confidence is high — no approval step needed. Full audit trail maintained.
- Shared draft reviewReview and approve AI-drafted content for all coaches in one centralized queue before anything goes out.
- Cross-coach analyticsOne dashboard showing revenue, bookings, engagement, and churn risk across every coach you manage — with a Ministry View for spiritual impact metrics.
- Absence routingWhen a coach marks themselves as away, their incoming messages automatically route to your agency triage queue so nothing goes unanswered.
- Agency broadcastSend one email to the combined subscriber lists of all your coaches simultaneously — each sent from the individual coach's address.
- Coach BroadcastsSend up to 3 broadcasts per week to your coaches. Priority send queue. Max 1 per day. Engagement analytics included.
- White-glove onboardingA dedicated onboarding call with the Praylum team to configure your agency, set up your coaches, and get Aether running for your roster.
- +$20/coach/mo beyond 10Need to manage more than 10 coaches? Add additional seats at $20 per coach per month.
Agency ROI Calculator
Agency Pro at $497/mo manages 5 coaches. Resell access at $197/mo each = $985 revenue on a $497 cost. That's a ~2:1 return before any service fees.
Replaces: GoHighLevel Unlimited ($297) + Kajabi Growth ($249) + Vapi ($50-150) + SMS tools ($30-80) = $626-776/month. Praylum Agency: one bill, one login, built for coaches.
Full Plan Comparison
Every feature, every tier. No surprises.
| Feature | Starter | Pro | Premium | Agency Pro | Agency Elite |
|---|---|---|---|---|---|
| Video & Content | |||||
| Video uploadsNumber of videos you can host on Praylum permanently. | 3 lifetime | Unlimited | Unlimited | Unlimited | Unlimited |
| Live streamingStream live to your audience directly on Praylum. No third-party tools needed. | -- | Yes | Yes | Yes | Yes |
| Praylum RoomsPrivate WebRTC video sessions for coaching calls. Each Room is one session. | -- | 10/month | Unlimited | Unlimited | Unlimited |
| ShortsShort-form vertical videos (under 60 seconds) for your profile and discovery feed. | 3 lifetime | Unlimited | Unlimited | Unlimited | Unlimited |
| Outreach & Prospecting | |||||
| Outreach kits/dayPersonalized outreach packages you can send to prospects per day — includes a landing page, video, and booking link. | 1 | 5 | 10 | Unlimited | Unlimited |
| Prospect pagesDedicated pages created for individual prospects with personalized content. | 3 lifetime | 25/month | Unlimited | Unlimited | Unlimited |
| Prospect Agent AIAether monitors prospect engagement and automatically follows up when a prospect shows buying signals. | -- | -- | Yes | Yes | Yes |
| Signal scoringAI scores each prospect's engagement (Cold/Warm/Hot/Ready) based on their behavior on your outreach pages. | -- | Yes | Yes | Yes | Yes |
| Voice & SMS | |||||
| SMS/monthText messages sent via Twilio through your Aether agents and follow-up sequences. | 50 | 500 | 2,500 | 10,000 pooled | 25,000 pooled |
| Outbound AI callsAI-powered outbound calls to prospects and leads via Vapi voice agent. | -- | 50/month | 250/month | 1,000/mo pooled | 2,500/mo pooled |
| Inbound AI receptionistAI answers your inbound calls, qualifies callers, and books sessions automatically. | -- | Shared | Dedicated | Dedicated per coach | Dedicated per coach |
| Voice cloneCreate an AI voice that sounds like you for outbound calls and automated messages. | -- | -- | Yes | Yes | Yes |
| Booking System | |||||
| Monthly bookingsNumber of coaching sessions that can be booked through your Praylum booking page. | 5 | Unlimited | Unlimited | Unlimited | Unlimited |
| Session typesDifferent session formats you can offer (e.g. Discovery Call, 60-min Coaching, Group Session). | 2 | 6 | 6 | Unlimited | Unlimited |
| AI & Aether | |||||
| Aether messages/dayAI chat interactions with Aether across all agent conversations per day. | 10 | 100 | 500 | Unlimited | Unlimited |
| AI Video renders/dayAI-generated video content pieces Aether can produce per day. | 2 | 10 | 30 | 100 | 200 |
| AI AgentsAccess level to Aether's autonomous agent suite — from view-only to full bulk deployment across all managed coaches. | View only | Full access | Full access | Full + Bulk deploy | Full + Bulk deploy + Auto-send |
| Aether credits/moCredits power your Aether agents. Used for email drafts, content generation, session analysis, and inbox triage. | -- | -- | -- | 1,000 | 3,000 |
| Session Intelligence | -- | -- | Yes | Yes | Yes |
| Kingdom Intelligence | -- | -- | Yes | Yes | Yes |
| Offers & Revenue | |||||
| Programs & courses | 1 program | Up to 3 programs | Unlimited | Unlimited | Unlimited |
| Active offers | 1 | 5 | Unlimited | Unlimited | Unlimited |
| Revenue share | 75% | 82% | 90% | Flat fee | Flat fee |
| Affiliate program | -- | Yes | Yes | Yes | Yes |
| CSV data export | -- | -- | Yes | Yes | Yes |
| Agency Tools | |||||
| Selah Inbox (coaches managed)Number of coaches whose Selah inboxes you can monitor, reply on behalf of, and manage from your agency dashboard. | -- | -- | -- | Up to 5 | Up to 10 |
| Portfolio dashboard | -- | -- | -- | Yes | Yes |
| Autonomous Selah AgentDraft mode: Aether drafts replies for your approval before sending. Auto-send: Aether sends directly when confidence is high. | -- | -- | -- | Draft mode | Auto-send mode |
| Bulk AI agent deployment | -- | -- | -- | Yes | Yes |
| Cross-coach analyticsAggregate dashboard showing revenue, bookings, and engagement across all coaches you manage — with Ministry View for spiritual metrics. | -- | -- | -- | -- | Yes |
| Agency broadcastSend one email to the combined subscriber lists of all your coaches simultaneously. | -- | -- | -- | -- | Yes |
| Absence routingWhen a coach marks themselves away, their messages automatically route to your agency triage queue. | -- | -- | -- | -- | Yes |
| White-label per coach | -- | -- | -- | Yes | Yes |
| Branded PDF reports | -- | -- | -- | Yes | Yes |
| Team management | -- | -- | -- | Yes | Yes |
| API access | -- | -- | -- | Yes | Yes |
| White-glove onboardingA dedicated setup call with the Praylum team to configure your agency and get Aether running for your roster. | -- | -- | -- | -- | Yes |
| Support | |||||
| Support level | Community | Priority | Priority | Dedicated | |
| Start Free | Start Pro | Go Premium | Start Agency Pro | Start Agency Elite | |
Everything Your Coaching Business Needs
Seven tools in one platform. No integrations. No Zapier. No duct tape.
Video + Content
Create and deliver your content
- Unlimited video uploads with global delivery
- Live streaming from your browser
- Shorts for short-form content
- Praylum Rooms video conferencing
Outreach + Prospecting
Find and qualify the right clients
- Outreach Studio: LinkedIn, YouTube, Instagram, Twitter, Podcast + Website kits
- Prospect Pages: personalized landing pages per prospect
- Signal scoring: Cold to Warm to Hot to Ready
- Prospect Agent: AI qualifies leads automatically
Voice + SMS
Nurture leads on autopilot
- Inbound AI receptionist — answers + qualifies calls
- Outbound AI calling — follow up automatically
- SMS sequences: Day 2, 5, 10 automated
- Missed call SMS fires instantly
- Post-session follow-up automation
Booking System
Book and run your coaching sessions
- Public booking page at /book/yourname
- Faith-based intake: prayer requests, spiritual goals
- Confirmation + reminder SMS (24hr + 2hr)
- Coaching calendar + iCal feed
- Up to 6 session types
Aether AI
Your AI coaching business partner
- Knows your plan, videos, earnings + history
- Deep links: pre-fills Offer Builder, Video Generator, Outreach Studio
- 112+ pre-built AI coaching tools
- AI Video Generator
- Aether Booking Assistant
Agency Dashboard
Manage multiple coaches from one login
- Portfolio overview across all managed coaches
- Coach switcher with context carry
- Bulk AI agent deployment across all coaches
- Session + Kingdom Intelligence per coach
- Branded PDF reports per coach
How We Stack Up
| Feature | Praylum | GoHighLevel | Kajabi | Skool | YouTube |
|---|---|---|---|---|---|
| Video + live streaming | Yes | Limited | Yes | Limited | Yes |
| AI outreach studio | Yes | No | No | No | No |
| Inbound AI receptionist | Yes | Add-on | No | No | No |
| Outbound AI calling | Yes | Add-on | No | No | No |
| SMS sequences | Yes | Yes | Add-on | No | No |
| Built-in booking system | Yes | Yes | Partial | No | No |
| Agency multi-account | Yes | Yes | No | No | No |
| Session Intelligence AI | Yes | No | No | No | No |
| Faith-aligned tools | Yes | No | No | No | No |
| Revenue you keep | 75-90% | 100%* | 100%* | 100%* | ~55% |
| Monthly cost | $0-$997 | $97-$497 | $149-$499 | $99 | Free** |
* GoHighLevel/Kajabi/Skool charge flat fees but have no built-in discovery, AI calling, or faith tools.
** YouTube is free but takes 45% of ad revenue and can demonetize faith content without warning.
** YouTube is free but takes 45% of ad revenue and can demonetize faith content without warning.
Common Questions
Is there a free trial?
The Starter plan is free forever — no credit card required. Agency plans don't have a trial period but you can start on the Starter or Pro plan and upgrade to Agency when you're ready to bring on coaches.
Can I manage multiple coaches under one account?
Yes — Agency Pro lets you manage up to 5 coaches and Agency Elite up to 10, all from one unified dashboard. Each coach gets their own full Praylum account. Need more? Add coaches at $20/seat/mo.
What is Aether?
Aether is Praylum's autonomous AI engine — 20+ agents that handle email replies, content creation, client follow-ups, session analysis, and inbox triage. On agency plans, Aether runs across all your managed coaches simultaneously.
What is Selah Inbox?
Selah is Praylum's relationship-first email system — not a mass email tool, but a space for meaningful one-on-one conversations with clients and prospects. Agencies can monitor, reply on behalf of, and manage every coach's Selah inbox from one view.
What does the revenue share mean?
Praylum keeps a small percentage of sales made through the platform — 25% on Starter, 18% on Pro, 10% on Premium. Agency plans are flat fee with no revenue share taken on coach earnings.
What is Session Intelligence?
Session Intelligence is Praylum's AI that analyzes your coaching sessions in real time — tracking talk ratios, breakthrough moments, client sentiment, and coaching quality scores. Available on Premium and Agency plans.
What is Kingdom Intelligence?
Kingdom Intelligence is a faith-aligned business dashboard that measures your coaching practice across 5 dimensions: calling, stewardship, impact, growth, and community. It gives you a Kingdom Health Score updated daily.
Can I cancel anytime?
Yes. Pro, Premium, and Agency plans can all be cancelled anytime from your billing settings. No cancellation fees.
What is your refund policy?
We offer a 30-day money-back guarantee on your first paid month. If Praylum is not the right fit, email us and we'll refund you in full — no questions, no hassle.
I'm not techy. How hard is it to get set up?
Most coaches are up and running in a weekend. Aether walks you through creating your first offer, booking page, and outreach kit — step by step.
Can I start free and upgrade later?
Yes. Start on Starter, upload videos, set up your booking page, and upgrade to Pro, Premium, or Agency when you're ready.
Do I have to leave Kajabi or Skool right away?
No. Many coaches run Praylum alongside their current tools for 30-60 days while they transition. Aether can help you migrate your offers and content.
Monthly vs yearly — what changes?
Same features on both. Annual saves 15%. Pro annual is $805.80/year ($67.15/mo). Premium annual is $1,519.80/year ($126.65/mo). Agency Pro annual is $5,069.40/yr ($422.45/mo). Agency Elite annual is $10,169.40/yr ($847.45/mo).
When do I get paid?
Earnings clear within 7 days. Once you hit $50, request a payout and funds arrive via Stripe within 2-5 business days.
Do agencies get a revenue share on coach earnings?
No — coaches always keep their full revenue share. Agencies earn via their own service fees charged to coaches. Your coaches' earnings stay theirs regardless of who manages the account.
Is Praylum only for Christian content?
Praylum is built for Christian coaches but not limited to Christian content. We apply faith-safe moderation so your content is never demonetized for your beliefs.
Your Agency. Your Coaches. Your Platform.
Start free and build your practice — or launch your agency today and let Aether run your coaches' inboxes, content, and client follow-ups while you focus on growth. Built for Christian coaches and the networks behind them.
No credit card required for free plan. Cancel Pro, Premium, or Agency anytime.