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Christian Business
Stop Hiding Jesus in Your Business (It’s Costing You Clients)
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You've done it without even noticing — softened your faith, left Jesus out of the conversation, kept your deepest convictions off your sales page because you didn't want to seem pushy or "too Christian." It feels like wisdom. It's actually costing you the exact clients you're called to serve. In this teaching, Coach Mathew challenges Christian coaches to stop diluting their faith in their business — and shows why your conviction is the thing that converts.
You'll learn:
- Why diluting your testimony to seem "professional" pushes away the people meant for you
- The lie that clients don't want your faith — and what the data actually shows
- How values-aligned clients buy from coaches who stand for something
- Why self-censoring your faith reads as fear, not wisdom
- How to share your convictions with boldness and discernment (without being preachy)
The people God assigned to you are looking for exactly what you keep hiding. This video sets you free to stop diluting it.
Scriptures & themes: Matthew 5:14-16 (don't hide your light) · Romans 1:16 · authenticity · values-based selling
—
START HERE
- Create your free Praylum account and start building: https://praylum.ai
- Apply for the 90-Day Coaching Launch Accelerator: https://www.praylum.ai/offers/90-day-coaching-launch-accelerator-a6cccf
- Join the Kingdom AI Lab: https://www.praylum.ai/offers/kingdom-ai-lab-build-launch-your-coaching-offer-with-ai-48abc8
RECOMMENDED FOR KINGDOM ENTREPRENEURS
Helen's Believe community on Entre — connect, network, and build with other faith-driven entrepreneurs: https://believe.entre.one/?referral=303hfhsf
(Affiliate link — I may earn a small commission at no extra cost to you.)
ABOUT COACH MATHEW
Mathew Tamin is a faith-driven business coach and the founder of Praylum, the home for Christian coaches and Kingdom entrepreneurs. He helps believers turn their God-given calling into a real, profitable business — profit and purpose, together.
Keywords: faith in business, Christian coach marketing, values-based selling, faith-driven entrepreneur, Christian business coach, sharing your faith in business, authentic marketing, Christian entrepreneur
#FaithBasedCoaching #ChristianEntrepreneur #CoachingBusiness #FaithDrivenEntrepreneur #Praylum #CoachMathew #ChristianBusinessCoach #KingdomBusiness
You'll learn:
- Why diluting your testimony to seem "professional" pushes away the people meant for you
- The lie that clients don't want your faith — and what the data actually shows
- How values-aligned clients buy from coaches who stand for something
- Why self-censoring your faith reads as fear, not wisdom
- How to share your convictions with boldness and discernment (without being preachy)
The people God assigned to you are looking for exactly what you keep hiding. This video sets you free to stop diluting it.
Scriptures & themes: Matthew 5:14-16 (don't hide your light) · Romans 1:16 · authenticity · values-based selling
—
START HERE
- Create your free Praylum account and start building: https://praylum.ai
- Apply for the 90-Day Coaching Launch Accelerator: https://www.praylum.ai/offers/90-day-coaching-launch-accelerator-a6cccf
- Join the Kingdom AI Lab: https://www.praylum.ai/offers/kingdom-ai-lab-build-launch-your-coaching-offer-with-ai-48abc8
RECOMMENDED FOR KINGDOM ENTREPRENEURS
Helen's Believe community on Entre — connect, network, and build with other faith-driven entrepreneurs: https://believe.entre.one/?referral=303hfhsf
(Affiliate link — I may earn a small commission at no extra cost to you.)
ABOUT COACH MATHEW
Mathew Tamin is a faith-driven business coach and the founder of Praylum, the home for Christian coaches and Kingdom entrepreneurs. He helps believers turn their God-given calling into a real, profitable business — profit and purpose, together.
Keywords: faith in business, Christian coach marketing, values-based selling, faith-driven entrepreneur, Christian business coach, sharing your faith in business, authentic marketing, Christian entrepreneur
#FaithBasedCoaching #ChristianEntrepreneur #CoachingBusiness #FaithDrivenEntrepreneur #Praylum #CoachMathew #ChristianBusinessCoach #KingdomBusiness
Transcript
The truth is you cannot leave your faith outside of your business because that is what fuels you. That is what got you to where you are today. That is what inspire others. That is what gave you hope. That is what gave you purpose. That is what gave you direction. That is what gave you clarity. So this notion of I'm going to put my faith, you know, as a Christian on the side and I'm going to do business separately, that's not going to work. That's not going to work. Because all of us, there's an innate desire to connect with our creator. Why do you think there are over 4,000 religions? Because there is this desire that people want to connect with something bigger than themselves. They want to connect with another, they know that there's something bigger than themselves. And that's why oftentimes you see, they say, you know, train up a child in the way that they should go. When they grow older, they will not depart. And what that pretty much mean is that when you train up a child in the world, when they get older, the mice go astray, and most of the times they do. But when they get to 30, something clicks. 35, something clicks. Around that age, that's when they realize, okay, I I need to get my act together. I need to get my act together. Here's some stats for you. Only 39% of faith motivated entrepreneurs openly integrate their beliefs into their brand messaging despite research showing faith aligned branding increases customer loyalty by up to 28% in values driven market. In the coaching industry, you are going to see a 28% increase just because you're sharing your faith in a way that connects to your business. Because for one, people are interested, even if they don't want to convert to become a Christian, they're interested in your experience. They're interested, wow, that's fascinating. That's you don't know who you're going to inspire with your story. Coaches who identify as faith based but remove religious language from the marketing report 31 a 31% lower referral rate compared to those who lead with their value's identity. In other words, you keep stripping out Jesus at your message, you keep stripping out the bible, you keep stripping out, you know, what matters to you, what got you to where you are, you're going to see 31% let conversion than those who actually lift the language in there. Because when you lift the language in there, people that come to that, they know exactly who you represent. They know exactly where you stand. So when I was building this platform prelim, I wanted to leave the spirit led, the faith led, the Christian language, the bible Jesus, I am going to leave all of that in the platform platform because because the the person that I am today, it is because of Jesus. The person that I am today, it is because of prayer. The person that I am today, it is because of my faith that has gotten me through and has gotten me through rough times, difficult times, times when I cry myself to sleep, times when I don't know what to do and I can just sit there and I say, God, I need you to help me, this one is heavy on me. I've never dealt with this before, but you said your grace is sufficient enough for me. You said, oh, come on to me, all ye that labor and inhale with laden and I will give you rest. Take my yoke upon me and learn from me. I cannot differentiate, I cannot separate my faith from business because they're integrated as one. My faith is the reason why I'm well in business. My faith is the reason why I am in business. Don't sugarcoat your message. Don't water it down. Don't water your message down, leave the Jesus in your message, leave the prayer in your message, leave the bible in your message. That is what people connect to. 72 of Christian consumers say they actively seek out faith aligned service providers when making high ticket purchases. Yet, fewer than one in three Christian coaches market themselves explicitly as faith based. 72% of Christian consumers, they are looking for you, they are trying to find you, but the reason they cannot find you is because you have watered down your language, your terminology, because you don't want to be the outcast, you don't wanna be laughed at or looked at differently, but the one thing that you are watering down, 72% of the people that are looking for your message are waiting to hear that from you. They wanna hear about your spiritual encounters, they wanna hear about your prayer life. What do you do when you can't figure things out? What do you do when you make an error? What do you do when you break down? What do you do when things fall apart? How were you able to overcome this challenge that you overcame? How did you do it? You got to let them know it is by the power of the Lord Jesus Christ that I was able to overcome this, that overcame it by the blood of the lamb and the word of the testimony. I refuse to remove Jesus from my business. I refuse. I will keep him there. I will keep him there. And what you don't realize, there are secular people that they want to hear about Jesus. They need to hear about Jesus in business. But yet you've been watering him down. You've completely changed your tone. You've completely changed your message. No longer is Jesus part of your speech. No longer is the bible part of your speech. No longer is prayer part of your speech. You have watered your message down so much that you blended in with the crowd, but you cannot influence a crowd that you're part of. Back to the bible. Back to prayer, back to the bible, and when you begin to get back to that, God know exactly where to connect you. He know what doors to open for you because some of the reason why God has not opened up the door for you is because you have removed them from your language. You have removed them from your website. You have removed them from your marketing. Oh, no, no, don't put God in there. No, no, remove God from that. Mm-mm. They're to think something else. When you send the emails, oh, make sure there's no bible verses. Make sure there's no scripture. No, no, no, don't put that in the book. Well, you don't realize there are people there are people that are waiting to hear about the Lord Jesus even in the business arena. There are people that are going through so much, they're multi millionaires, they're multi billionaires, they have the houses, they have the yachts, they have the boat, but they are empty inside, they are draining inside, they need hope, they are hopeless. But when you take Jesus out of your business, they have no reason to put their trust that you can help them. It is Jesus in your business that gives them hope, that they know for certainty that you can help them. They know that for sure. Don't take it much a message.
Frequently Asked Questions
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You've done it without even noticing — softened your faith, left Jesus out of the conversation, kept your deepest convictions off your sales page because you didn't want to seem pushy or "too Christia...
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Mathew Tamin is a creator on Praylum. Visit their channel to watch more of their teachings and coaching content.
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