Your Wound Becomes Wisdom Through The Wilderness

And you wanna you wanna be able to, get clarity with that message. You wanna get clarity with your message. Now I wanna go over the three layers of a testimony. K? There are three layers of it. You have the wound, the wilderness, and the wisdom. The wound when you get hurt, the wilderness, and the wisdom. And I wanna read some stats for you. A 2022 content market institute report found that storytelling framework structure and three narratives act generated 40% longer audience retention. 40% longer retention when you share your story. 40. And there's a higher rate. So the three, layers of testimony is this. When you get hurt, you get wounded. You get, something happens to you. Right?